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AWS Summit Online ASEAN - The Art of the ML Deal With Arne Jeroschewski

May 25, 2020

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This article focuses on how e-commerce businesses can turn product returns into a competitive advantage. It emphasizes that a seamless, customer-centric returns process can increase customer satisfaction, reduce costs, and improve brand reputation. The article also provides strategies for optimizing reverse logistics, offering flexible return options, and leveraging AI for fraud detection. The image is a graphic with various interconnected icons and symbols representing the key elements of optimizing product returns in e-commerce. A central play button symbolizes proactive returns management, while a box labeled "Your Brand" emphasizes brand importance. Arrows connect icons like a delivery truck (for logistics), a heart (for customer satisfaction), and a growing bar graph (for increased profits), illustrating the flow of the returns process and its positive impact.  A price tag and money bag represent the financial aspects, and a database icon signifies data analysis. This interconnected design visually communicates how a strategic approach to returns can benefit e-commerce businesses.
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