Customers track their order at many different times - ranging from the moment they click ‘buy’ or several days after. So when customers open an order tracking page, it's essential to show shipment status updates and most importantly, details of products they purchased. 

Parcel Perform’s Shipment Items Display feature lets you incorporate ordered items in notifications and order tracking pages. This feature helps keep your customers informed about their orders, reduces WISMO queries, and increases the chances of further engagement with your brand.

Don’t keep your customer guessing - tell them what they ordered

With Parcel Perform, you can easily enable the ‘shipment items display’ capability with a click. We sync with your e-commerce store via APIs and webhooks, and integrate the order item details from your customer order data within the Branded Tracking Widget and Delivery Notification Emails. 

Make the shipment content available on all engagement touchpoints 

Displaying the ordered items across the journey serves different use cases. Right after placing the order, it helps reassure them that the order is confirmed. During the shipping phases it helps reconnect them with their purchase after some time has passed. Just before delivery, a list of order items ensures customers know exactly what is being delivered, especially in cases where an order is split in multiple shipments. 

With Parcel Perform, you can also choose how you want to display the list in the tracking page or email notification. These can be displayed as tiles or a list and includes product information like product images, the product link, description, quantity, and price. 

List and tile display options to align with your brand and product requirements

Reduce customer inquiries with increased visibility

Displaying a list of ordered items on the tracking page also increases transparency and reminds customers of the products they are about to receive. This visibility reduces the number of inquiries that your customer service teams might receive regarding the contents of orders and where specific items are. For users with multiple shipments within one order, the complexity of these inquiries only scales increasingly.

Bikes Online’s customer service teams use order history to answer inquiries about bulky items that might be delivered separately

Keep personal data protected

For countries with strict privacy laws, we take extra steps to protect personal and private data for end customers. We work with you to implement a combined order ID and Postal code requirement to ensure identity validation before customers can see product information on the order tracking page. 

Bikes Online customers input order ID and the postal code to access tracking information including order details

Start incorporating the shipment items details in notifications and order tracking pages with the Shipment Items Display feature to inform customers about their orders, reduce WISMO and increase the chance of further engagement with your brand. Talk to your key account manager or request a demo today.