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Machine Learning & AI
Supply Chain

Call for Speakers competition opens for 10th edition of E-commerce Berlin Expo

Applications open Sept 8, 2025 for E-commerce Berlin Expo’s 10th Call for Speakers

Sep 08, 2025

Machine Learning & AI
Supply Chain

Domestic Delivery Landscape Q2 2025: Winning the AI Commerce Ranking Game

Q2 2025: shoppers and AI agents judge delivery. Compare Europe vs. Americas and learn the delivery benchmarks.

Sep 04, 2025

Image Description: An infographic shows a central AI Agent's eye evaluating positive "Trust Signals" (like an easy returns policy) and negative "Risk Detected" signals. This visualizes the article's core concept: how AI judges an e-commerce brand's returns process to determine its trustworthiness and visibility.

Article Summary: The article explains that in the era of AI Commerce, a brand's returns strategy has become a critical, public Trust Signal. Risk-averse AI agents analyze the returns experience to determine a brand's reliability, directly impacting its AI Visibility. A seamless, transparent returns process builds trust and drives sales, while a poor one signals risk and harms brand reputation.
Machine Learning & AI
Customer Experience

AI Commerce is Here: How Your E-commerce Returns Strategy Defines Your AI Visibility

In AI Commerce, your returns strategy is a trust signal that determines your brand's AI Visibility and future sales.

Sep 03, 2025

A portrait of author Dr. Arne Jeroschewski against a digital background of logistics icons and data graphs. This illustrates the article's summary: in AI Commerce, businesses are now judged not on promises, but on the provable proof of their performance. The article explains that AI agents analyze the entire post-purchase journey, including on-time delivery stats, proactive communication, and frictionless returns, making operational excellence the most critical asset for winning customers.
Machine Learning & AI
Customer Experience

Promise vs. Proof: Why Flawless Delivery Is Non-Negotiable in AI Commerce

In AI Commerce, promises get you seen. A flawless delivery experience is proof that gets you chosen and wins the sale.

Sep 02, 2025

Image Description: A funnel channels customer engagement concepts like "NPS Score" and "Upselling" onto a smartphone's tracking page, visualizing the article's argument that the tracking page is a "High-ROI" channel that creates "AI-Perceptible Data."

Article Summary: This article argues that the branded tracking page is an e-commerce brand's highest-ROI marketing channel. It transforms the post-purchase journey from a data black hole into a profit center for retention and upselling. Critically, it generates the clean, "AI-perceptible data" and "Trust Signals" required to achieve "AI Visibility" with AI agents.
Machine Learning & AI
Data & Integrations

The E-commerce Tracking Page is Your New Highest-ROI Ad Channel

Your e-commerce tracking page? A high-ROI channel for retention, upselling, and generating the trust signals AI rewards.

Aug 27, 2025

Machine Learning & AI
Supply Chain

E-commerce Shipping Benchmarks in the Americas: Busiest Trade Lanes Q2 2025

Q2 2025 Americas: Top 5 domestic & top 5 cross-border lanes - delivery performance benchmarks at a glance

Aug 26, 2025

We are a G2 Best Supply Chain & Logistics Software Products winner!

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Image Description: A humanoid robot analyzes performance data on a digital interface focused on "OPTIMIZATION" and "GEO" (Generative Engine Optimization). This visualizes the article's argument for using structured data to create the "Trust Signals" that AI engines reward.

Article Summary: This article introduces Generative Engine Optimization (GEO), the new discipline for achieving "AI Visibility." It explains that AI engines prioritize verifiable data over keywords. To succeed, businesses must transform their live delivery data into "Trust Signals," proving their reliability to risk-averse AI agents and becoming the engine's preferred choice.
Machine Learning & AI
Data & Integrations

Beyond Keywords: A Guide to Generative Engine Optimization (GEO) with Your Delivery Data

Beyond SEO: Generative Engine Optimization (GEO) uses delivery data to make your brand the trusted choice for AI.

Aug 20, 2025

Image Description: A humanoid robot interacts with a futuristic digital interface highlighting the word "RELIABILITY" and a green shield with a checkmark. This visualizes the article's concept of AI agents prioritizing verifiable trust and operational excellence in e-commerce.

Article Summary: The article explains that to succeed in the new era of AI Commerce, businesses must appeal to hyper-rational AI shoppers. This requires shifting focus from traditional marketing to building demonstrable operational reliability. By creating positive "Trust Signals" through a flawless delivery experience, merchants can prove they are a low-risk option and achieve critical "AI Visibility."
Machine Learning & AI
Data & Integrations

The Psychology of the AI Shopper: Why Demonstrable Reliability is Your New Key Metric

The AI shopper is here. It's rational, risk-averse, and chooses brands based on demonstrable operational reliability.

Aug 13, 2025

Image Meta Description
This image features Dr. Arne Jeroschewski, CEO of Parcel Perform, in a business suit, pointing towards key concepts in generative search. To his left is a graphic of an "AI SEARCH BAR" with the example query "Best coffee machine". To his right, three floating blue blocks highlight the main data pillars an AI uses to make a decision: "PRODUCT," "DELIVERY DATA," and "PRICE". The image's title at the bottom reads, "WINNING THE AI'S CHOICE: HOW TO MASTER GENERATIVE SEARCH," illustrating the article's theme of adapting to an AI-driven e-commerce landscape.

Article Summary
This article by Dr. Arne Jeroschewski argues that traditional Search Engine Optimization (SEO) is becoming obsolete in the era of AI-driven generative search. Previously, the goal was to rank high on a search results page to get a click. Now, AI platforms like Google's AI Overviews provide direct, synthesized answers, acting as a powerful gatekeeper between businesses and customers.

To succeed, businesses must shift from optimizing keywords to demonstrating performance through radical, machine-readable transparency. This requires providing AI agents with live, structured data based on three pillars: accurate, real-time Live Product Data on inventory and specifications; the Total Landed Cost, which is the true final price with no hidden fees; and Demonstrable Delivery Performance through a concrete and reliable Estimated Delivery Date (EDD), which acts as the ultimate tie-breaker.

Ultimately, the article concludes that if a business's critical information isn't structured and machine-readable, it will be invisible to AI and risks being left behind.
Machine Learning & AI
Supply Chain

Your SEO Strategy Is Obsolete. Here’s How to Win When AI Controls the Search.

Your SEO is obsolete. Win at AI Commerce by mastering generative search before your e-commerce brand becomes invisible.

Aug 11, 2025

Machine Learning & AI
Supply Chain

European E-commerce Shipping Benchmarks: Busiest Trade Lanes Q2 2025

Q2 2025 Europe: Top 5 domestic & top 5 cross-border lanes - delivery performance benchmarks at a glance

Aug 08, 2025

The image displays a stylized G2 badge that reads "SUMMER 2025 EUROPE Regional Leader". To the right of the badge, the text "#1 IN EUROPE" is clearly visible, with the Parcel Perform logo at the top. The image visually represents Parcel Perform's achievement of being ranked the #1 Regional Leader in Europe by G2 in their Summer 2025 Reports.
Press
Customer Experience

Parcel Perform Solidifies Market Leadership, Ranked #1 in Europe by G2 in Summer 2025 Reports

Ranked #1 Leader in Europe. Parcel Perform is top Multicarrier Parcel Management Solution in G2's Summer 2025 reports.

Aug 06, 2025

Image Description: A futuristic, abstract image with a purple and blue gradient background. In the foreground, the word "VISIBILITY" is in large, white, transparent letters. At the center, a translucent blue cube projects light upwards into a glowing circular "AI" emblem. Around the cube are four holographic screens displaying data charts and the words "Trust Signal". Other keywords like "CHALLENGES", "UNIFIED PLATFORM", and "STRATEGY" are also visible. The image visually represents the article's core concept: achieving AI Visibility requires a unified platform strategy to turn operational data into positive Trust Signals for AI agents.


Article Summary: This article argues that e-commerce is undergoing a seismic shift to "AI Commerce," where AI agents are the new gatekeepers determining brand discovery. To succeed, brands must master "AI Visibility" by optimizing their end-to-end delivery experience into verifiable "Trust Signals"—such as delivery speed, promise reliability, and returns ease—that AI agents are programmed to reward. The guide details the challenges this new paradigm creates for business leaders and presents Parcel Perform's unified, AI-powered platform as the strategic shortcut to transform operational excellence into a dominant competitive advantage.
Machine Learning & AI
Data & Integrations

AI Visibility: Win This Peak Season, Dominate AI Commerce

The rules for winning Peak Season have changed. AI is the new gatekeeper. Master AI Visibility to dominate AI Commerce.

Aug 06, 2025

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