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[Interview] The Future of Parcel Delivery in the E-Commerce Logistics Industry

Jan 21, 2020

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A futuristic infinity loop shows how "AI Commerce Visibility" transforms returns into trust. The purple left loop represents the returns process (boxes, exchange), and the blue right loop represents customer trust (stars, thumbs up), showing how returns intelligence turns a cost center into a strategic asset.

Article Summary: This article argues that reverse logistics has evolved from a private cost center into a public "Trust Signal" for AI Commerce. AI shopping agents now algorithmically rank brands by parsing machine-readable returns data (cost, speed, convenience). To compete, brands must use a unified data platform to create a transparent, verifiable "Returns Experience" that builds trust and wins AI recommendations.
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